“While reviewing the event, the City determined it will be more efficient to utilize an event producer approach to elevate the event experience while still keeping it cost-neutral to the City of San Diego and remaining a gift to San Diegans,” says the document. But might hiring a jazzy San Francisco producer kill the Christmas holiday event’s home-grown charm? Taxpayers could be about to find out, judging by a new request for proposals from city hall for an “event producer” issued on March 25. Gay pride, marathon experience better for Balboa Park?Īfter getting by as a car-confined, drive-by-only event for the past two years, Balboa Park’s traditional December Nights celebration is anticipating a full-scale reopening in 2022. December Nights, eager to ascend to the next level.
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